Do You Want To Hire The Best…Or The Rest?

Hiring a new salesperson can feel like a gamble.  Impressive resumes, confident interviews, great personalities – yet how often does the “perfect” hire fail to meet expectations once they hit the field?

The truth is, great interviews do not always lead to a great salesperson.

If you want to consistently hire real producers, not just promoters, you need more than intuition.  You need more than a polished LinkedIn profile or charming small talk.  You need insight.  You need precision.  You need a tool that reveals what is beneath the surface.

That is where the SPQ*Gold®/FSA™ Assessment comes in.

Forward-thinking companies use it to make smarter, faster hiring decisions – and avoid the hidden costs of a bad sales hire.  The SPQ*Gold®/FSA™ Assessment answers three critical questions every smart sales leader should ask before making a hire.

1. How Much Can They Produce?

Anyone can talk a good game.  Big wins, major clients, killer stats – candidates know the script.  But what drives them when things get tough?  When rejection hits, when the leads dry up, when motivation wavers – do they push through or pull back?

The SPQ*Gold®/FSA™ Assessment digs deeper than talk.  It reveals a candidate’s true relationship with prospecting – their natural motivation, their energy levels and any hidden forms of Call Reluctance that could quietly sabotage their performance.  Because let us face it:  if they cannot prospect, they cannot sell.   

That does not mean every new hire needs to be a top performer from Day 1.  Some salespeople take time to find their rhythm, but with the right support, they grow into strong, consistent contributors.

The SPQ*Gold®/FSA™ Assessment helps you spot both the natural high-achievers and those with real potential who are worth investing in.

2. How Soon Can They Produce It?

Let us be real – every new hire is a cost until they start bringing in revenue.  And the longer that ramp-up takes, the more it eats into your bottom line.

You might be tempted to take on someone with “potential” – someone sharp, eager and full of promise, but unproven.  That can be a sound strategy or a costly mistake.

The SPQ*Gold®/FSA™ Assessment helps you predict how quickly a candidate will start performing by measuring:

  • their natural drive to prospect
  • the emotional energy they put into prospecting activities
  • warning signs like hesitation, overthinking or avoidance

Sometimes the best ROI does not come from the so-called “superstar”, but from the solid performer who gets up to speed in 90 days and stays consistent.  This tool shows you who is likely to start strong and who might stall before they even begin.

3. How Much Will It Cost?

Sales hiring is not just about salaries.  It is about the hidden – and very real – costs of the wrong hire:  the missed deals, the wasted leads, the goals not met, the hours your managers spend trying to fix what cannot be fixed.  And when a hire does not work out?  These costs do not vanish.  They escalate.

Developing talent takes time and money.  Some justify the investment.  Others never will.  So ask yourself:  how much will it cost you to find out – after the contract is signed?

In today’s virtual-first world, past experience does not always equal future success.  Your star closer from five years ago may struggle with video-based selling today.  That is why clear, science-backed insight is not optional anymore.  It is essential.

Are You Ready To Hire Smarter?

The SPQ*Gold®/FSA™ Assessment helps you identify sales professionals who are wired to sell.  It gives you a clear view of their potential, their pressure points and their true selling behaviour – before you make the hire.

Because even the most talented salesperson can stumble if they are silently battling with Sales Call Reluctance® – the number one hidden barrier to consistent performance.

If you are serious about building a high-performing sales team, stop relying on guesswork.  Use proven, science-backed tools to hire with confidence.

If you want to stop hiring the rest and start hiring the best, reach out to us today.

LET’S TALK

Are you running a thriving iGaming company that specialises in technology-based products or services?  Whether you are an early-stage startup or an established company, do you want to expand your sales opportunities by selling your solution to other businesses?

If you answered “yes” to both of these questions, then we invite you to schedule an discovery call with one of our Growth Experts.

 

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